As a pioneering agency, we have developed Turkey's first Instagram Stories campaign for Pegasus.
The 8 letter discount code was written into local cuisine items from various regions and a video of each dish was shared on Instagram Stories. Users who followed Pegasus' Instagram completed the code and grabbed a 20% discount on ticket purchases on flypgs.com!
The 24 hour campaign on Instagram Stories was viewed by 124.947 people. We have gained 8.086 new followers. The code from the campaign was used in 22% of ticket purchases within 24 hours.