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  • Duracell Charges Ahead With Grey Group MENA

    Duracell has appointed Grey Group Middle East and Africa (MENA) to lead all its brand communication for the region.

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  • Grey wins Poppins creative account

    Grey has won the creative brief for Daher International Food Company (Difco), the Lebanese cereal manufacturer behind the Poppins brand.

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  • How Grey MENA Transformed To Deal With A Tough Year

    It may not be a rollercoaster year for Grey Group MENA but the agency is cornering a fair share of headlines with new business wins and senior appointments. Admitting that it has been a challenging year for the industry per se,Nadim Khoury, Chief Operating Officer, Grey Group MENA asserts that that does not mean agencies will not survive.

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  • Effectiveness versus efficiency – finding the right balance Effectiveness versus efficiency

    "We need to improve our understanding about the intrinsic inability of companies to pursue efficiency and effectiveness simultaneously"

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  • Saudi fashion retailer partners with Grey Grey Group MENA has partnered with SAAF.com

    Grey Group MENA has partnered with SAAF.com to develop and execute the online luxury fashion retailer’s digital activities in Saudi Arabia.

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  • All Articles
  • Duracell Charges Ahead With Grey Group MENA View
  • Grey wins Poppins creative account View
  • How Grey MENA Transformed To Deal With A Tough Year View
  • Effectiveness versus efficiency – finding the right balance Effectiveness versus efficiency View
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