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    Nirvik Singh - The 100 year-old startup

    Why Nirvik Singh prefers to stay hungry in the face of Grey Group's success

    By Marc Almagro | July 16, 2017

    "The core of our business is still storytelling. However, the way in which the story is told and consumed has changed. It is still about the big idea and telling the story; now people want that story to be told within 30 seconds, but it must still be coherent and of a certain quality"

    News

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    GREY IS AD AGE'S 2014 AGENCY OF THE YEAR

    Shop's Client-Retention Rate Was 95%; Revenue Up 18.4%; Won 20 out of 22 Pitches

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  • All Articles
  • Press Release Agency Innovators 2014 View
  • Press Release ASIAN JURY IN CANNES 2014 View
  • Press Release YOLK(AT)GREY UNDERGOES REBRAND, GREY DIGITAL NOW ALIGNED MOR View
  • Press Release THE WORLD'S 17 BEST PRINT CAMPAIGNS OF 2013-14 View
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