Grey Advertising Italy

Touched by the Classics

LaVerdi

ItalyOFFICES

  • Toggle Nav

    Italy

    ItalyITA

    LaVerdi

    Touched by the Classics Touched by the Classics

    Case Study

    OVERVIEW

    Young people is hardly interested to classic music.
    To change their mind and make them closer to Orchestra LaVerdi, we invited them to take part to the experiment “Touched by the Classics”: a communication initiative to proof in impacting and amazing way that classic music is able touch, beyond stereotypes and prejudices.

  • Industry:
    Culture & The Arts
  • Services:
    Activation, Digital, Advertising
  • Channels:
    Online Media, Social Media, Outdoor/OOH, Print
  • Office:
    ITALY
  • Share:

    LinkedIn
  • View All Solutions

    Work

    Sort by
  • Sort by:
  • Case Studies
  • Most Awarded
  • Most Recent
  • The interview Randstad The interview View
  • Promo Carletto Holmes Findus Promo Carletto Holmes View
  • Touched by the Classics LaVerdi Touched by the Classics Case Study
  • Randstad Gaming Randstad Randstad Gaming View
  • http://greycom-prd-slr.dev.aws.grey.com:8983/solr/collection1/select?q=*:*&fq=doc_type:Work&fq=site_root:italy&wt=json&facet.sort=count&facet=true&start=0&rows=6&group.limit=30&sort=work_date%20desc
    http://greycom-prd-slr.dev.aws.grey.com:8983/solr/collection1/select?q=*:*&facet.mincount=1&fq=doc_type:Work&fq=site_root:italy&wt=json&facet.sort=count&facet=true&facet.field=work_industry&facet.field=work_clients_name&facet.field=work_services&facet.field=work_solution_channel&group.limit=30&sort=work_date%20desc
    10.0.1.86