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ACE 1000 facets online

Ace

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    Ace

    ACE 1000 facets online ACE 1000 facets online

    Case Study

  • CHALLENGE
  • SOLUTIONS
  • OVERVIEW

    Consistently with the ACE 1000 facets campaign just gone on air, ACE website is a project born from the brand need to be both educational about ACE multiple uses and empathetic towards its target thanks to the online channel.

  • Industry:
    Household Goods
  • Services:
    Digital
  • Channels:
    Website
  • Office:
    GreyUnited
  • Share:

    LinkedIn
  • THE CHALLENGE

    Relaunch the historical brand Ace with a refreshed look able to reach also younger generations.

    THE SOLUTION

    www.ace.info site, in synergy with the 1000 Facets campaign, is especially created for younger users. Its SOS Ace section and Ace video tutorials have the objective to explain the Ace range and educate how to easily use bleach. The site is also mobile responsive in order to be available any time a stain occurs.

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    Work

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  • http://greycom-prd-slr.dev.aws.grey.com:8983/solr/collection1/select?q=*:*&fq=doc_type:Work&fq=site_root:italy&wt=json&facet.sort=count&facet=true&start=0&rows=6&group.limit=30&sort=work_date%20desc
    http://greycom-prd-slr.dev.aws.grey.com:8983/solr/collection1/select?q=*:*&facet.mincount=1&fq=doc_type:Work&fq=site_root:italy&wt=json&facet.sort=count&facet=true&facet.field=work_industry&facet.field=work_clients_name&facet.field=work_services&facet.field=work_solution_channel&group.limit=30&sort=work_date%20desc
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