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Campaigns & Grey Kickstarts 2016 With Huge Coke Win

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    Campaigns & Grey Kickstarts 2016 With Huge Coke Win

    Campaigns and Grey is now a Coke agency. After a three-way pitch held in October last year, Grey announced that it has won the creative business for the Wilkins trademark.

    February 10, 2016

    Wilkins, with sub-brands Wilkins Pure and Wilkins Distilled, is part of the Stills portfolio of Coca-Cola Philippines, its second biggest after the carbonated business. The agency will take care of all strategic and creative communications for the brand.

    Commenting on the new partnership, Campaigns & Grey co-CEO Boboy Consunji said, “Our team is deeply excited to now hold the reins of a brand that is continually growing and evolving.

    “Wilkins is the leading water brand trusted by moms and health professionals. It’s time to consolidate that position in a highly competitive category, and ensure that the communication connects with the sub-brands’ distinct target audiences.”

  • Press Release

    Is "Save the vanishing tree" campaign an illusion/reality?

    On 21st March students from Grade 10 Shanghai High School, International Division, led by Ann Tang, Saku, Sarie and Anya took on an art project with a difference.

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  • Beijing Subway suggests the city’s emergency services are using it

    Ad agency Grey has released a campaign for Beijing Subway that proposes that taking the subway is the fastest mode of transport in the traffic choked city.

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  • Grey goes nuts over new Californian client

    It’s not a category you typically turn to for innovative advertising, but Grey Greater China is hoping to do just that for its newest client, California Walnut Commission.

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  • Proya Sun Block ads uses traditional "Shadow Peppets"

    Created by Grey Beijing, the 'Shadow Puppets' print campaign features the traditional form of entertainment to get across a message to the customers that Proya Sun Block helps to protect against sunburn by blocking out ultraviolet radiation on skin exposed to sunlight.

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  • The lost lakes of china pop up as reflections across beijing

    Woven into the paths of busy beijingers ‘the lost lakes’, was a large-scale art installation by a team at grey group china. the country’s recent urbanization efforts and the effects of climate change and environmental pollution has caused severe droughts and water shortage across the country.

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  • Press Release Grey expands social capabilities with acquisition in China View
  • Press Release Is "Save the vanishing tree" campaign an illusion/reality? View
  • Beijing Subway suggests the city’s emergency services are using it View
  • Grey goes nuts over new Californian client View
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