Culture of Creativity
At Grey China, we don’t see innovation as a monologue; rather we see it as a process of interaction involving experts from many areas, both internal and external.
THURSDAY ‘BRAVE & BOLD’ SESSIONS Our ECDs lead a monthly “Thursday Brave & Bold” creative workshop with high-flyer guest speakers from different disciplines, by sharing and discussing out-of-the-box and award-winning campaign works and creative idea we hope to create a stimulating environment and foster creativity, while widen our colleagues’ horizons and becoming more all-rounded talents.
- NURTURING OUR TALENTS In the competitive advertising industry, our success is largely determined by our talents. Hence we put a lot of resources in nurturing and grooming our colleagues to keep them up-to-date on different industry trends and skill-sets. We have organized a variety of activities ranging from “Happy Hours with Cannes”, creative briefing workshops by London-based training agency Oyster Catchers, “Women’s Rights in the Workplace” consultation sessions, to creating a “Planning Trends Reading Room”, training for English presentation skills, new staff orientation sessions, to name but a few.
LEISURE & TEAM BUILDING Work hard and play hard - we host monthly birthday parties, BBQs, Karaoke gatherings, DIY cake-making classes, and overseas company trips.
- WALL OF POP CULTURE We have a Pop Culture Wall in every Grey Group office around the world. This is where we encourage our staff to post anything that is interesting, and talk of the town, that could stimulate our creative and planning processes.
CORPORATE SOCIAL RESPONSIBILITIES Our passion is not just restricted to work, we also care about those less fortunate members of society who need help Habitat for Humanity, is a non-profit organization founded in 1976 in the U.S. by Millard Fuller, which aims to provide decent housing for those who are homeless or living in poor accomodation around the world. Grey Shanghai joined the Habitat China program in 2013. Over 30 colleagues, some with their children, participated in close to 500 hours of volunteer work in the Pinghu Building Hope project, working together with teams from Cargill China, Rich and Coca-Cola.